What We Do

 

SFI Marketing Research works with a wide range of clients in both consumer and business product and service industries. We conduct both qualitative and quantitative research studies, thereby providing synergy for clients on any given issue, as well as the business as a whole.  

 

 

Areas of Particular Expertise

  • Advertising Development & Evaluation
  • Attitude / Usage
  • Brand / Corporate Image Assessment
  • New Product Development / Concept Testing
  • Packaging / Graphics Evaluation
  • Product Feature Evaluation & Optimization
  • Promotion Development & Evaluation
  • Strategic Development

 

Category Experience

  • Alcoholic Beverages
  • Architecture & Interior Design
  • Automotive
  • Business to Business Products & Services
  • Consumer Packaged Goods & Services
  • Health Care
  • Media
  • Organic / Healthy Products & Supplements
  • Personal Care Products
  • Restaurants / Food Service / Hospitality
  • Education
  • Financial Services
  • Food
  • Retail
  • Technology 

Diverse Target Experience

Consumers:

  • Women
  • Men
  • Children
  • Adolescents
  • Teens
  • Senior Citizens

Specialized Targets:

  • Business Executives
  • Professionals
  • Physicians
  • Patients
  • Military
  • Educators
  • High School & College Students

 

 

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© SFI Marketing Research Consultants - 2016
telephone +1 847 374 0108   fax +1 847 374 0109   EChardell@SFI-research.com